Tuesday, January 8, 2008

No time to procrastinate in 2008!








by Sherri C. Walker
No time for sleeping when there is work to be done. We have moved forward into a New Year with a greater opportunity to enhance and improve our businesses. No time to be idol, every second counts. The more time you waste the next person is already gaining steps ahead of you. In today's business market there is a lot of competition out there and each business owner is claiming their business service or product is the best. Competition is getting stiffer and stiffer. No room to procrastinate in 2008 is my motto. We have to get moving and sharpen our marketing and public speaking skills. Bottom line you will not be noticed if you stay invisible. You have to put yourself out there so people will know who you are, what you do, and where to find you when needed. If you don’t have a website then I suggest you create one for yourself and your business, if you already have one now would be the time in the beginning of our new year to go over it like a fine tooth comb and make sure its sharp, perhaps even give it a new look for the new year. People pay attention to every detail now days. Consumers are looking for the most they can get for their dollars. They want professionalism not peanuts.

Cover all your basis make sure you keep business cards on hand at all times and be sure to keep them in active circulation. Hand them out individually, leave them places locally in your neighborhood like mini markets, banks, post offices, laundromats, and your local library, most of these places have bulletin boards where customers can post ads, leave flyers, or business cards. It would even be a good investment to get your business listed in the local business yellow pages in your city or state. Small ads in your weekly neighborhood reader could prove to be profitable and get your name and business on the lips of folks in your area. Networking and good advertising is essential to the growth of your business. The success of your business is what you make of it. If you put 50% into it then you will only see half of what it could possibly be, why not put your all into it and work at making it stand out from the rest. Remember you only get out of it what you put into it. I wish you all the best........ Happy Marketing Ladies!

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